The Ear Band-It Ultra is brought to you by the makers of the ORIGINAL swimming headband. The Ear Band-It was developed by a board-certified Ear, Nose & Throat Physician and is designed to keep earplugs in place and water out of the ears. We have been protecting ears from water for 30 years! What makes the Ear Band-It Ultra the best swimmer's headband on the market? The Ear Band-It Ultra is made from our custom-designed, embossed neoprene on the inner side of the headband providing extra grip on the forehead, ears, and back of the head to avoid slipping during water activities. It also contains 4.0mm 100% neoprene instead of 2.0mm-3.0mm neoprene blend that other headbands use. This gives the Ear Band-It Ultra industry leading strength and comfort. The unique shape of the Ear Band-It Ultra is different than the Original Ear Band-It headband and other swim bands. The ear flaps are larger which increases the surface area, creating more grip and better coverage of the ear itself. Also, the bridge at the forehead has been widened, which adds strength, and reduces the potential for tearing at this stress point. Ear Band-It Ultra is recommended by doctors worldwide for children with ear tubes and reoccurring ear problems. Water enthusiasts of all ages will also appreciate using the Putty Buddies earplugs (sold separately) and Ear Band-It Ultra headband in the prevention of swimmer's ear. KEEP WATER OUT, HOLD EAR PLUGS IN! Use with your own earplugs and ear molds or with our Putty Buddies soft silicone moldable ear plugs (sold separately). Putty Buddies are the best swimming earplugs on the market.