Dual Brow Pencil and Gel: This 2-in-1 brow pencil and gel features a triangular tip that outlines and fills brows with precision, and a tinted gel to volumize brows, intensify brow color or hide greys, and keep brows neatly in place | Long-Lasting Vegan Formula: Features a smudge-free pencil tip to draw in natural hair-like strokes and a lightweight, water-resistant gel formula to hold brows in place all day; Free of gluten, parabens, phthalates, SLS, and formaldehyde | Complete Your Perfect Eye: From volumized ashes to sharp wings, our eye lineup delivers high-end quality at half the prestige price. Shop mascaras, eyeshadows, brow pencils, eyeliners and more | Try Them All: Our cruelty-free cosmetics are created to outperform even the best prestige products. Shop our best eyeliners, lipsticks, foundations, concealers, skin treatments and more | JOAH means, "I Like It," because we create beauty just how you like it: cruelty-free, skin-friendly formulas, with safe-for-you ingredients

Dual Brow Pencil and Gel: This 2-in-1 brow pencil and gel features a triangular tip that outlines and fills brows with precision, and a tinted gel to volumize brows, intensify brow color or hide greys, and keep brows neatly in place | Long-Lasting Vegan Formula: Features a smudge-free pencil tip to draw in natural hair-like strokes and a lightweight, water-resistant gel formula to hold brows in place all day; Free of gluten, parabens, phthalates, SLS, and formaldehyde | Complete Your Perfect Eye: From volumized ashes to sharp wings, our eye lineup delivers high-end quality at half the prestige price. Shop mascaras, eyeshadows, brow pencils, eyeliners and more | Try Them All: Our cruelty-free cosmetics are created to outperform even the best prestige products. Shop our best eyeliners, lipsticks, foundations, concealers, skin treatments and more | JOAH means, "I Like It," because we create beauty just how you like it: cruelty-free, skin-friendly formulas, with safe-for-you ingredients

Precision Brow Pencil: This dual-ended wonder features an ultra-fine tip to create hair-like strokes and an eyebrow spoolie to blend, with a smudge-proof cream-to-powder formula that fills eyebrows effortlessly. Use for natural-looking yet flawless brows! | Power Up Your Brows: This smudge-proof, water-resistant eyebrow pencil gives you a precise look that lasts all day, with a built-in spoolie brush for blending, no sharpening needed. Available in 10 shades ranging from light blonde to black for any eyebrow color. | Complete Guide to the Perfect Eye: From sculpted eyebrows to voluminous lashes, our eye makeup line offers high-end products that allow you to create your perfect look, with favorites like mascaras, eyeshadows, brow pencils, gels, primers and more! | More to Explore From JOAH: Our Korean makeup is created to outperform even the best prestige cosmetic and skin products. Try our full cosmetics and skin care range from eyeliners, lipsticks, foundations through to our skin treatments with premium ingredients. | I Like It Like That: JOAH means, “I Like It” in Korean, because we create our beauty with everything you like in mind; Our effortless Korean Beauty products are cruelty free, crafted with only good-for-you ingredients and high-quality without the high price tag.

UNDER EYE BRIGHTENER: Get skincare with customizable coverage; Infused with hydrating Ceramides and firming Peptides, the Perfect Complexion Eye Serum Concealer promotes brightness and erases dullness and fine lines | EYE SERUM WITH BUILDABLE COVERAGE: Hydrating formula with a soft cushion tip smooths the skin, covers dark circles, minimizes puffiness, and never looks cakey as you hide imperfections. This K Beauty Makeup is designed to look flawless with your natural skin | HYDRATING FORMULA: Perfect Complexion concealer stick hydrating serum moisturizes dry skin, plumps fine lines for mature skin, and never creases with oily skin | KOREAN BEAUTY: JOAH’s cruelty-free cosmetics are created to outperform even the best prestige products; Our effortless products do not test on animals, crafted with only good-for-you, high-quality ingredients without the high price tag | FOLLOW OUR BRAND STORE: Follow our brand store to keep up with the latest from JOAH! Shop our eyeliners, lipsticks, foundations, concealers, skin treatments, and more; Our products are crafted with skin-friendly ingredients like Biotin, Vitamin E, Hyaluronic acid, and nourishing Peptides

UNDER EYE BRIGHTENER: Get skincare with customizable coverage; Infused with hydrating Ceramides and firming Peptides, the Perfect Complexion Eye Serum Concealer promotes brightness and erases dullness and fine lines | EYE SERUM WITH BUILDABLE COVERAGE: Hydrating formula with a soft cushion tip smooths the skin, covers dark circles, minimizes puffiness, and never looks cakey as you hide imperfections. This K Beauty Makeup is designed to look flawless with your natural skin | HYDRATING FORMULA: Perfect Complexion concealer stick hydrating serum moisturizes dry skin, plumps fine lines for mature skin, and never creases with oily skin | KOREAN BEAUTY: JOAH’s cruelty-free cosmetics are created to outperform even the best prestige products; Our effortless products do not test on animals, crafted with only good-for-you, high-quality ingredients without the high price tag | FOLLOW OUR BRAND STORE: Follow our brand store to keep up with the latest from JOAH! Shop our eyeliners, lipsticks, foundations, concealers, skin treatments, and more; Our products are crafted with skin-friendly ingredients like Biotin, Vitamin E, Hyaluronic acid, and nourishing Peptides