DescriptionBlock out frizz and keep hair sleek and straight for up to 24 hours with John Frieda Frizz Ease Straight Fixation Styling Creme. This smoothing styling creme protects hair from heat styling damage with a unique ThermaGard complex, and with milk protein and sweet almond oil, it conditions without weighing hair down. The result is sleek, shiny, frizz-free hair.How to Use John Frieda Frizz Ease Straight Fixation Styling Creme:Rub a dime-sized amount of John Frieda Frizz Ease Straight Fixation Styling Creme between palms and smooth through wet or damp hair, distributing evenly from root to tip. Blow dry hair straight and follow with a flat iron for maximum sleekness.About John FriedaOver three decades ago, the John Frieda brand started with the opening of a salon on New Cavendish Street, London. Today, the vision of the brand reflects that salon heritage: delivering products that target specific style problems and transform them. For salon-caliber results you can see and feel.We learned that to get there, the solution has to be tailored to your hair?s specific needs. So we made it our mission to crack the differences behind exactly what makes blondes brighter, brunettes shine, and frizz an ancient memory. Our products are fueled by an understanding of what makes each individual hair type unique. To help your style meet its perfect match.