Puracy Natural Baby Shampoo & Body Wash was developed by a pediatrician, dermatologist, and Ph.D. chemist from MIT with nearly a dozen patents. The formula features a gentle blend of clinical-grade cleansers, emollients, and a dash of essential oils which are ideal for washing, bathing, and shampooing. Featuring features Coco Glycinate, an exclusive coconut-based cleanser which produces fluffy foam and leaves your child's skin feeling soft, fresh, and moisturized. It is unique because unlike sulfates and cocamidopropyl betaine, it does not disrupt the stratum corneum layer of your skin. When you disrupt this layer, you create irritation, dryness, and redness. Our formula thoroughly cleans yet leaves this crucial layer unfazed. This helps guarantee a tear-free, squeaky clean, moisturized, and irritant-free bath time experience. This special blend of ingredients also includes Himalayan Pink Sea Salt, a natural mineral that hydrates and balances your baby's skin. The food-grade, plant and mineral-based ingredients were carefully chosen and developed into a premium solution by Puracy, a trusted source for natural, plant-based, safe, hypoallergenic, and effective personal care and household essentials. The proprietary blend of biodegradable ingredients is family-friendly and free from harsh chemicals and fumes. This product is 99.95% Natural, per Puracy's 'What Natural Means to Us' definition available on our website. As an added bonus, Puracy makes a donation to local charities for every purchase.